Choosing the travel destination is a very important and long-way decision process for the tourist, and understanding of the factors that influence decision-choice process is extremely important for the tourism industry. In order to stay competitive in this very competitive industry, tourism organisations should understand the decision process of their tourists that can be divided into different target markets
2. What is the effect of the INTRAMA 1990-1991 World Destination Monitor Survey on the tourism industry in Thailand ?
From a survey in 1990-1991 by the Intrama World Destination Monitor, Thailand was ranked on the second place where the tourists were likely to be cheated in Asia.
The spread of disreputable information poses growing risks about the economy. The tourists may feel suspiciously and want to move go to somewhere else safety. Thailand may also get a bad reputation as a deceptive country, which means decreased revenues.
The government help support and reconstruct credibility about tourism of Thailand. And the government have many idea for initiated to promote on websites and local culture in Thailand which managed by the Tourism Authority of Thailand (TAT). They can uphold an international image and standing for Thailand tourism, and creates jobs for local people as well as, the tourists with a cultural preservation.
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